01
Availability
Plant catalog and morning ATS so you quote what the yard actually has.
Wholesale Nursery Operating System
A CRM stores contacts. Wholesale nurseries need the commercial loop — live availability, quotes, confirmation, trucks, and invoicing when the load leaves the yard. Propagated is that operating system. Gorilla Apex implements it and owns the outcome.
Order to cash
Stop retyping the same order into a spreadsheet, a quote, a truck request, and an accounting tool. The sale should move itself.
01
Plant catalog and morning ATS so you quote what the yard actually has.
02
Availability-aware trade quotes — from your team or the buyer-facing catalog.
03
Buyer yes/no on the quote. Staff can record acceptance without a side email chain.
04
Trucks, carrier booking, Bills of Lading, driver and receiver sign — load by load.
05
Invoicing starts when the load ships — into QuickBooks or Xero, not a second spreadsheet.
Most owner-operators reclaim 12–22 hours every week just on emails and spreadsheet quotes.
Trade buyers see real-time availability and request quotes themselves — from your branded catalog.
Truck tools, carrier confirmation, Bills of Lading, and a signed load before it leaves the yard.
The invoice is a consequence of the shipment — not a separate office project after the fact.
Contacts and a pipeline are table stakes. The work is order to cash: sell what you have, move the load, bill what shipped. Gorilla Apex resells, implements, and supports Propagated so your team never has to become software operators.
Tell us about your operation — or jump straight into Propagated. We will schedule a focused conversation when you are ready.